Visual Merchandising

ISBN: 9781913947323 Categorii: Diverse, Diverse. An apariție: 2021 Autor: Tony Morgan Editură: Laurence King Publishing Ediție: a IV-a Tip copertă: Paperback Număr pagini: 224 Stoc: La comandă

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Write well. Live well.

The practice of creative writing - being expressive, exploring ideas, crafting words, shaping stories - can deepen your appreciation of life and enhance your wellbeing.

With 100 inspiring prompts, insights and exercises specially devised by an award-winning author and creative writing teacher, discover how to write well - and thrive. This comprehensive guide to visual merchandising covers both window dressing and in-store design, as well as all the other elements, real or virtual, used to enhance the contemporary retail experience. Featuring a range of shops, from fashion emporia such as Selfridges, Printemps, and Bergdorf Goodman to small outlets, the book offers practical advice, supported by tips from the most inspiring visual merchandisers and creative directors across the world.

It reveals the secrets of their profession and all there is to know about the latest technology, mannequins, props etc. It also examines the psychology and ever-changing trends behind consumer behaviour.

Visual merchandising is presented through lavish color photographs, diagrams of floor layouts and store case studies, and includes invaluable information such as a glossary of terms used in the industry.

Editia
a IV-a
Limba
Engleza
Autor
Tony Morgan
Data Publicarii
2021
Editura
Laurence King Publishing
Inaltime
28
Latime
21.4
Grosime
1.8
Tip Coperta
Paperback
Nr Pag
224
Greutate
980
Istoric preț pentru: Visual Merchandising

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