The Ten Faces Of Innovation

ISBN: 9781846680311 Categorii: Profile Books. An apariție: 2008 Autor: Tom Kelley Brand: Profile Books Ltd Editură: Profile Books Ltd Distribuitor: Gardners Tip copertă: Paperback Număr pagini: 304 Stoc: La comandă

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A brilliant guide to fostering creativity and business innovation, The Ten Faces of Innovation shows how any individual can become an experienced architect, storyteller, caregiver or cross-pollinator...just four of the ten characters that can be adopted in different situations to create a broader range of solutions to business problems. At the start of the creative process you might be the 'anthropologist', going into the field to see how customers use and respond to products; later you might be the 'hurdler', who overcomes obstacles on the way to the finished product. The book explains with examples from business how adopting these characters can beat nay-sayers who stifle innovation.

Limba
Engleza
Autor
Tom Kelley
Data Publicarii
2008
Editura
Profile Books Ltd
Inaltime
20
Latime
13
Tip Coperta
Paperback
Nr Pag
304
Isbn 10
184668031X
Isbn 13
9781846680311
Bic
KMC
Titlu Original
The Ten Faces Of Innovation
Brand
Profile Books Ltd
Distribuitor
Gardners
Istoric preț pentru: The Ten Faces Of Innovation