Categorii: Neclasificat
Limba: Engleza
Data publicării: 2007
Editura: Index Book
Tip copertă: Paperback
Nr Pag: 315
ISBN: 9788496309654
Dimensiuni: l: 17.3cm | H: 22.3cm
Cigarette rolling papers have been around as long as smoking and there have been many interesting designs over the years to try and make one brand more appealing than another to smokers. This book shows the great level of graphic design and advertising throughout history, providing not only an insight into key branding factors and development, but also illustrates the changing cultural and social attitudes towards smoking and the subsequent advertising approaches adopted by design companies. Therefore, designers have the unique opportunity to see the influence of historical moments on graphic design: the use of colours, textures and sizes to make an attractive product for the customer - a topic made even more interesting due to the sensitive nature of the subject matter. Completely visual: it includes 540 rolling papers and 70 posters; an advertisement product for rolling paper trademarks.