Mother of Invention

ISBN: 9780008430788 Categorii: Diverse, Diverse. An apariție: 2021 Autor: Katrine Marcal Editură: William Collins Tip copertă: Paperback Număr pagini: 304 Stoc: Stoc limitat

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Why did it take us 5,000 years to attach wheels to a suitcase?

How did bras take us to the moon?
And what would the world be like if we listened to women?

Bestselling author Katrine Marçal reveals the shocking ways our deeply ingrained ideas about gender continue to hold us back. Every day, extraordinary inventions and innovative ideas are side-lined in a world that remains subservient to men

But it doesn’t have to be this way. From the beginning of time, women have been pivotal to our society, offering ingenious solutions to some of our most vexing problems. More recently, it is women who have transformed the way we shop online, revolutionised the lives of disabled people and put the climate crisis at the top of the agenda.

Despite these successes, we still fail to find and fund the game-changing ideas that could alter the future of our planet, giving just 3% of venture capital to female founders. Instead, ingrained ideas about men and women continue to shape our economic decisions; favouring men and leading us to the same tired set of solutions.

For too long we have underestimated the consequences of sexism in our economy, and the way it holds all of us – women and men – back. Katrine Marcal’s blistering critique sets the record straight and shows how, in a time of crisis, the ingenuity and intelligence of women is that very thing that can save us.

Limba
Engleza
Autor
Katrine Marcal
Data Publicarii
2021
Editura
William Collins
Inaltime
24
Latime
15.9
Tip Coperta
Paperback
Nr Pag
304
Subtitlu
How Good Ideas Get Ignored in an Economy Built for Men
Greutate
390 g
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