First Things First!

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First Things First!
222,00 lei

Categorii: Neclasificat

Limba: Engleza

Data publicării: 2016

Editura: Die Gestalten Verlag

Tip copertă: Hardcover

Nr Pag: 256

ISBN: 9783899556711

Dimensiuni: l: 28.8cm | H: 25.1cm | 2.7cm | 1612g

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First Things First!
222,00 lei

Descriere

Creative outsiders and first-time founders are redefining what used to be called corporate design in a more holistic and playful way. A breath of fresh air from a new breed.

Striking corporate design is a must-have for any new business. For the outsiders and first-timers entering the market, corporate design is not an add-on, it is part of the soul of the business itself. And it demands fresh ideas unfettered by standard approaches. This book presents real examples from shop owners and mechanics, dentists and organic farmers ―businesses discovering corporate design for the first time ―as well as from traditionally creative companies like marketing agencies or restaurants, and hotels. With profiles and photographs it explores their novel approaches to corporate design.

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