Categorii: Black Cat Publishing
Legare: Book + audio CD
Data publicării: 2010
Editura: Black Cat Publishing
Tip copertă: Paperback
Nr Pag: 96
ISBN: 9788853009364
Focus on companies in relation to competitors and external stakeholders, including customers, suppliers and the general public.
• Gaining a competitive edge
• Customer relationship management
• Marketing communications
• Logistics
• Trade fairs
• PR to the rescue!