Categorii: Diverse
Limba: Engleza
Data publicării: 2012
Editura: John Wiley & Sons
Tip copertă: Hardcover
Nr Pag: 560
ISBN: 9781118139875
Dimensiuni: l: 28.6cm | H: 28.6cm
Newly updated and revised, this essential guide to the interior design business helps designers in firms small and large streamline their work, learn business basics, and achieve profitability. It offers a complete roadmap to all aspects of starting and running a business, from hiring staff and contract negotiation to marketing and client relations. The new edition describes how the changing economy affects design practices, covers new health and environmental issues, and explores a range of current topics, including social networking, internet marketing, building a brand, and implementing computer technology.